Who We Are | Satro Studios
Who we are

We would rather build you something that works.

Design, build and on-page SEO in one place, in Pretoria, for businesses across South Africa. Here is who you actually deal with.

Why we do it

A website should pay for itself.

Plenty of agencies treat a website as the product. You pay, you get a thing, everyone moves on. We think that is the wrong way round. The site is not the point — the enquiries, the orders and the phone calls are the point, and the site is just what produces them.

We are not here to take your money. We are here to build something that makes you some.

That is why the prices are published rather than negotiated, why the structure and the SEO are handled during the build instead of sold back to you afterwards, and why we will tell you when you do not need what you came to ask for. A business that grows is a business that comes back and sends people our way. That is a better arrangement for us than one expensive project.

The experience behind it

We worked on other people's websites first.

Before Satro, we ran an SEO agency. That meant getting into the back end of a lot of South African websites — auditing them, fixing them, trying to make them rank for businesses that had already paid someone else to build them.

After enough of those, the same faults kept turning up. Sites that looked fine and performed badly. Eight seconds to load on a phone. Three page builders stacked on top of each other because four people had touched it. Owners who did not hold their own domain and did not know it.

Satro is what we built in response. The standards on this site are not marketing copy — they are the list of things we got tired of fixing.

PlatformWordPress and Elementor, used deliberately — editable where you want it, hand-written where speed matters
StoresWooCommerce or Shopify, with local payment gateways and courier rates
BackgroundYears running an SEO agency, which is where the standards came from
TestingThrottled mobile, before handover — not assumed afterwards
RevisionsTwo rounds included in every fixed price
How we work

Five things we will not do.

Most of what makes a web project go wrong is decided before any design work starts. These are the parts we have made non-negotiable.

01

Quote you without publishing the price first

Every package and starting price is on the pricing page. You know the number before you speak to us, and the quote matches it.

02

Hold your domain, hosting or logins

All of it is registered in your name from the start. If you leave, you change a password and carry on. There is no handover fee and nothing to ask us for.

03

Put you on a retainer to keep your own site running

Maintenance is a separate arrangement and never a condition of the build. Plenty of clients handle their own updates and only call when they want something new.

04

Sell you a build you do not need

If three products and a payment link would do the job, we will say that rather than quote you for a store. If your current site is sound, we will tell you to keep it.

05

Hand over a site we have not tested on a slow phone

Every build is checked on a throttled mobile connection before launch, because that is how most of your visitors will actually arrive.

Ready when you are

Tell us what you are building.

A new site, a rebuild, or something slow that needs rescuing. We will tell you honestly which one it is and what it would cost. A reply inside two working days.

No newsletter, no follow-up sequence. One reply from a person.